House of ALVIA

◆The ALVIA Journal

The ALVIA Journal.

Observations on luxury, culture, experience and the things we notice before they become obvious.

The Internet Knows You. But Will AI Recommend You? by Casandra Liddell, House of ALVIA.

AI · GEO & SEO · Brand · Technology

The Internet Knows You. But Will AI Recommend You?

As artificial intelligence changes how people discover brands, being found is only part of the story. An exploration of GEO, AEO, reputation and the new rules of visibility.

Casandra Liddell ·

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◆Perspectives

Longer essays on culture, judgement and the making of meaning.

The Logo Is the Least Interesting Part. How Brand Partnerships Grew Up, by Casandra Liddell.
Perspective · 2026

The Logo Is the Least Interesting Part.

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Marketing Is Dead. Long Live Marketing. An essay by Casandra Liddell.
Essay · 2026

Marketing Is Dead. Long Live Marketing.

As AI makes competent production abundant, judgement, taste and the senses become the scarce things.

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IThe Archive

Selected entries. Anonymised. Read in order, or by discipline.

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